Perfume & Cologne Online Store
I’m fussy and selective about fragrances. My favourites for the past few years are the lovey creations of Annick Goutal and I’m still adding on to my current collection.
If you are searching for an online Perfume & Cologne store, Eau de Click offers a wide selection of designer fragrances of up to 5,000 types for your pick. Even though I am asked to review the website which is a good thing as I can put my designer’s experience into practice.
You can search the fragrances by gender, or if you are unsure of what to look for, the featured brands should get you started. The website window is a little narrow which causes the layout to appear cluttered. I find the 2 boxes - Our Promise and Free UPS delivery - disturbing as they seem to take up too much space, which don’t appear to be in proportion with the overall layout.
Apart from layout, it is fairly easy to navigate especially when you can click on the alphabet to find a brand. Since this is a useful feature, it should be more prominent and not be tucked at the lower left bar. Another suggestion would be to include more dramatic photos of the fragrances and the logos can be reduced and placed at the sidebar, above or below the page, not in the middle. I would also include a ‘Home’ for the convenience of the customers and ‘About Us’ and ‘Customer Service’ pages for credibility reasons. It is always good to know who are you buying from. The shipping information should be better classified under ‘Shipping and Return’ or ‘Customer Service’ instead of ‘info’.
In terms of product availability, this online store definitely has alot to offer in the e-marketplace. Well, at least they stock my favourite Annick Goutal… most importantly, the prices are lower compared to retail stores. (http://eaudeclick.com/index.html)

